Bringing health and wellness brands to life through heartfelt and purposeful design.

Headshot of woman (Jennifer Grimshaw) wearing back sitting smiling looking away from camera

 My shoot for the stars vision

To support mission-driven, female-led businesses with accessible branding and website design that reflects their passion and purpose.

 Hi there!

I’m Jen Grimshaw, a branding and web designer committed to using brand strategy to help you grow your business. My years leading design teams in the corporate world taught me the importance of putting strategy behind design. There’s no point investing your time and resources on designs trends that change faster than the tides. I help bring your vision to life while ensuring the designs I create will stand the test of time.

Photo of woman (Jennifer Grimshaw) holding Pantone Color Books looking and smiling at the camera

What I believe in

  • Kindness – I will always put kindness above everything else.

  • Impact – I strive to make an impact within the community and for the greater good of people’s health, wellness and the planet.

  • Health and Wellness – I work with clients that have a focus on health and wellness as it plays a huge and important part of my life.

  • Collaborative Fun – Lets have fun creating together! I believe that projects and meetings don’t have to be so serious. Creative collaboration can actually feel fun. If you’re working with me, don’t shy away from bringing your full self to each meeting, that’s what makes you and your business shine.

  • Stir the Soul: I will always pour my heart and soul into everything I create. I continue to invest dollars into education, allowing me to gain skills that ignite the fire within me and keep my creative side alive.

Headshot of Jennifer Grimshaw smiling with hand on her face

Get to know me

  • I absolutely love to travel. In my early 20’s I sold all of my belongings and took a year and a half to backpack around the world… and not in the glamorous way you’re imagining right now. During this time I was able to meet some incredibly kind people and see some unbelievably beautiful places. I learned so much about myself, life in general, and what really matters at the end of the day. It shaped who I am now and how I live each day. So if you have any amazing places to share, I’m always up for a chat on where to visit next!

  • I have my motorcycle license. I’m always searching for pals to ride with so hit me up if that’s you! (Let’s be real, it’s mostly so that I can design cool jackets for us to wear.)

  • I have a rescue dog named Nala. She’s a Formosan Mountain Dog from Taiwan with big ol’ ears. She’s my biggest office helper.

Black Formosan Mountain Dog sitting on couch

 Let’s create some magic together.